It requires a holistic effort to go beyond best practice, and starts with:
Leadership
Smart, connected leadership teams with a common philosophy, shared narrative and the ability to lead together successfully.
Culture
Clear articulation of desired behaviours and experiences, safety to experiment and the ability to call it out. Leaders at every level that model the culture.
Structure
Clear business model and assignment of responsibilities to the functions and regions to enable responsiveness.
Strategy
A foundation of performance that is clear and strategy that is responsive but curated and measured in execution.
Architecture
Routine is routine, centralisation to drive consistency and integration of applications to maximise impact and make getting work done easy. Clear standards, great reporting and an organised way to do things.
Capabilities
Know how you create value and optimise impact. Design capabilities for difference, to be better. Modularise to support agility and seek disciplined change. Protect and enable processes, continuously invest in technology but be ruthless in developing a strong core and not dissolving focus.
Multidisciplinary
No silos, deep thinking about problems and thought-out collaborative teams. Built in integration across functions and well-designed digital working and data sharing.